UK Based Start-up GroupOut (www.groupout.com) has launched a new white label service to the UK Dating Industry providing highly focused and well targeted events to Dating Site members.
The idea came from some of the founding team’s experience with Dating Sites where many felt uncomfortable meeting people in a ‘one on one’ environment and were keen to become more involved in activities and events where there was already some common ground making it easier to mingle and meet new friends.
In planning and development since mid 2011, the GroupOut service went to Beta Trials with Sarah Beeny’s MySingleFriend (www.mysinglefreind.com) in November and launched fully in early January with the addition of the UK Dating Group (http://www.ukdatinggroup.co.
Early indications are that the service has great traction, with better than expected take up from singles and excited feedback from all quarters.
GroupOut has over 1200 event providers on its books and can deliver a range of evening/day/weekend and longer activities targeted at different ages, sexes and sexual orientation.
Launched in the UK, GroupOut are already in discussion with US and other overseas partners who want to take advantage of this innovative revenue share model.
Owen Tyzack, (owen@groupout.com) the GroupOut Global Sales Director will be speaking at iDate, the industry’s leading conference, in Miami later this month.
